>
>
>
>
>
>
>
>
>
>
>
2021-11-09
The Chinese market may become a test field for Toyota's new electrification technology
Toyota's pure electric models will be the first to be launched in the Chinese market in 2020. In the future, the Chinese market will also become a testing ground for Toyota's many new technologies.
With the introduction of new vehicles such as the eighth-generation Camry, Guangfeng C-HR, and IZOA under the Toyota TNGA structure into the Chinese market, the new characteristics of youthfulness, sportiness, and bias towards manipulation have made Toyota exude a kind to the outside world. Radical posture of a makeover.
But at the same time, the Japanese automaker still wants to uphold its original pragmatic style.
Therefore, at the moment, Toyota has both "aggressive" and "reliable" characteristics. They are reflected in the acceleration of product introduction for the Chinese market demand and the steady and slow growth of sales.
At the product level, the eighth-generation Camry that was launched at the Guangzhou Auto Show last year has made the outside world aware of Toyota's changes through individual appearance and changes in many characteristics.
The two compact SUVs, Guangfeng C-HR and IZOA, released at the Beijing Auto Show more clearly demonstrated Toyota’s determination to reform.
The prototype versions of these two brother models in overseas markets have two powertrains of 1.2T and 2.0L. Toyota chose to first introduce 2.0L instead of 1.2T to China, which makes the outside world curious and puzzling.
"This depends on the market demand and the comparison of competing products. Toyota believes that it is time to do 2.0. In the future, depending on the degree of market acceptance, other emissions will not be ruled out." Executive Vice President of Toyota Motor (China) Investment Co., Ltd. Manager Dong Changzheng said in an exclusive interview with Jiemian News.
At present, the Nissan Jinke and Tomoto XR-V/Hiromoto Binzhi, which are considered to be positioned closer to Guangfeng C-HR and IZOA, all use 1.5L naturally aspirated engines. Therefore, in terms of parameters, the 2.0L power of Guangfeng C-HR and IZOA undoubtedly have more intuitive advantages.
On the other hand, this 2.0LDynamicForce engine is also used in the low-end models of the eighth-generation Camry. This move of "using the B-class engine for lower-size cars" is more likely to make Chinese consumers feel good.
From a technical analysis, C-HR and Yize pursue driving and handling. The chassis, body, and powertrain of this car are all newly designed. "We took into account what kind of engine it is equipped with to allow everyone to better enjoy its handling and driving, especially the fun of driving. Taking into account, we finally chose a 2.0L engine. In addition, this is a brand new 2.0L engine, which can Reaching 40% thermal efficiency and 126 kilowatts of output power, both fuel economy and power output can be very well guaranteed, which is why the 2.0L naturally aspirated engine was chosen." Toyota Motor R&D Center (China) ) Co., Ltd. general manager Kiyya Nakao told Jiemian Shimbun.
At a more macro level, Toyota regards the Chinese market as an important market for launching electrified models. At the 2018 Beijing Auto Show, Toyota fulfilled the plan proposed at the Beijing Auto Show two years ago-launching the PHEV versions of Corolla and Ralink.
Thanks to the huge audience of these two cars, Toyota decided to build a PHEV based on them. "Currently, the annual sales of Corolla and Ralink in China can reach more than 500,000 vehicles in the Toyota system. Toyota has a philosophy that no matter how good the technology we produce, we must be able to popularize and be affordable to consumers. Affordable, so whether we are now in terms of price or technological maturity, Corolla and Ralink as the basic models developed by PHEV are more conducive to popularization." Toyota Motor Corporation Chief Executive Officer, China General Manager Kobayashi Yihong told Jiemian News.
It is worth mentioning that the research and development of these two models will strengthen consultation and research with local parts suppliers and partners in China, and strive to create products that are more suitable for the market.
Toyota, which is pursuing "full electrification", has not bet on a single type of vehicle.
Take Corolla/Ralink as an example, which has traditional gasoline vehicles and hybrid electric HEVs, as well as PHEV models. "In the future, all models will be like Corolla and Ralink. There will also be traditional gasoline engines, hybrids, and electric vehicles, and FCV may be developed in the future. This is what makes Toyota's electrification different from others." Dong Changzheng said.
Toyota plans to introduce the first pure electric vehicle with the Toyota LOGO to the Chinese market. In 2020, Toyota will launch a pure electric model based on C-HR and Yize. Dong Changzheng mentioned: "Because these two cars are products under the TNGA architecture, and TNGA can provide interfaces for the introduction of various new technologies, this is the first reason for the introduction of electric cars on these two cars. In addition, We believe that these two cars will be welcomed by consumers and will be popularized faster. The introduction of electric cars can follow this trend and achieve the goal of popularizing electric cars."
The trend of electrification makes new energy vehicles a lucrative industry right now. But in fact, its original intention is related to the environment. In Toyota's "Environmental Challenge 2050" strategy, it is mentioned that the carbon dioxide emissions of automobiles will be zero by 2050.
In order to achieve the above goals, Toyota has also tried to achieve this goal indirectly by optimizing the way of travel in addition to changing fuel types.